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Pleasure for all
From the bustle of Fitzroy’s Brunswick Street, Passionfruit creates a safe, non-judgmental space where all are welcome to explore and further their pleasure practice through connection, creativity and curiosity.
Prioritise play with lovers, others and the self, supported by a curated selection of pleasure toys, workshops and erotic essentials.
"We imagine a future where everyone can answer the question, ‘What do you like in bed?’ with confidence and clarity; where sexual curiosity and playfulness are validated and explored – and investing in pleasure products is as essential as nurturing our health and wellbeing.”
- Michelle Temminghoff, Passionfruit Founder.
An intimate inventory.
Passionfruit's premium collection of products includes sex toys, lingerie, kinky accessories, restraints, massage oils, lubricant and barriers to complement all manner of pleasure-seekers.
Our luxury labels include Hopeless Lingerie, Bordelle, Studio Pia, La Fille d'O and Fraulein Kink, and adult toys from brands like Lelo, Fun Factory, Iroha, Doxy, We-Vibe, NJoy, Tenga and Tantus. For those with darker desires, Passionfruit offers a selection of BDSM accessories including the finest silk and velvet blindfolds as well as the most decadent harnesses, rope, leather paddles, crops and floggers.
Explore and enhance your pleasure practice with a range thoughtfully curated to foster curiosity and connection.
Specialist services.
Passionfruit is proudly pleasure-informed and education focused, offering a range of workshops, events, private consultations and educational resources to support your sexual health and wellbeing.
As an advocate for and active member of the sex and sensuality community, Passionfruit works closely with health professionals and groups around Australia to provide information and training that’s inclusive, approachable and aligned with allied services.
Book an in-store consultation, secure your place in an upcoming workshop or explore our collection of informative and engaging blogs, reviews and guides.
Our exceptional educators.
Meet the people that make pleasure, sexuality, health and wellbeing a priority for our customers every single day; our Passionfruit educators.
Offering specialist experience within the fields of sexology, gender studies, recovery and rehabilitation – even lingerie – the Passionfruit team is reframing the future of pleasure, one conversation at a time.
Find the best person to book for a private consultation.
Reinventing the sex shop.
In 1998, Passionfruit founder Michelle Temminghoff wanted to reinvent the sex store and create a safe space where people were invited to feel positive about their sexuality. Working closely with the community for over 25 years, Passionfruit seeks to educate and empower people to be their most intimate, validated and playful selves. Today, the sensuality store is a place where sexual health, education and advice is amplified, not censored or banished to the backstreets of industrial suburbia. What religion, politics and modern culture has tried to distort or dilute, Passionfruit cultivates, clarifies and celebrates.